Your setup
Plan
Billing
1 seat for each person who uses it
Across all seats. Optional.
Your own guess. We start at 10%.
LinkedIn's list prices per seat, checked on 7 October 2026, before VAT or GST and promotions. Your checkout may differ a little. See LinkedIn's page
Sales Navigator Core
$119.99
a month, for 1 seat
- Core, per seat a month
- $119.99
- A year
- $1,439.88
- Per person reached
- $0.30
- Per replyabout 40 replies a month
- $3.00
- InMail creditsa month, 50 per seat
- 50
Pay yearly and keep $360.00 a year. That is 25% off.
How much is LinkedIn Sales Navigator?
Sales Navigator Core costs $119.99 a month per seat, or $1,079.88 a year if you pay annually. That is $89.99 a month. Advanced costs $159.99 a month, or $1,799.88 a year ($149.99 a month). Advanced Plus has no public price: LinkedIn quotes it.
Those are LinkedIn's own list prices in US dollars, checked on 7 October 2026. They are before VAT or GST. LinkedIn calls them estimates: promotions, and sometimes the device you buy on, can change the price at checkout.
The price per seat is only half the question. What matters is what you pay for each person you actually reach and each reply you get. That is what the calculator above works out.
Sales Navigator Core vs Advanced vs Advanced Plus
Core is for one person prospecting on their own. Advanced adds the team features: shared billing, TeamLink (warm intros through your colleagues' connections), Buyer Intent and Smart Links. Advanced Plus adds a live CRM sync with Salesforce, HubSpot or Microsoft Dynamics, and is sold through LinkedIn's sales team.
Paying annually saves 25% on Core ($360 a seat a year) but only 6% on Advanced ($120). So if you are not sure you will keep it, monthly Advanced costs you less to try. You can buy up to 5 Advanced seats online. More than that, and LinkedIn's sales team quotes you.
| Core | Advanced | Advanced Plus | |
|---|---|---|---|
| Monthly, per seat | $119.99 | $159.99 | Quote |
| Annual, per seat a month | $89.99 | $149.99 | Quote |
| Best for | One seller | Sales teams | Teams with a CRM |
| 50+ search filters, lists, alerts | Yes | Yes | Yes |
| InMail credits a month | 50 | 50 | 50 |
| Lead IQ, Account IQ, Message Assist | Yes | Yes | Yes |
| Buyer Intent | No | Yes | Yes |
| TeamLink and Smart Links | No | Yes | Yes |
| Shared billing and seat management | No | Yes | Yes |
| Upload your accounts | No | CSV | CSV and CRM |
| CRM sync (Salesforce, HubSpot, Dynamics) | No | No | Yes |
Sales Navigator pricing in euros, pounds and other currencies
LinkedIn publishes list prices in five currencies. The calculator works in US dollars. Your checkout shows your own price, with tax where it applies.
| Currency | Core | Advanced |
|---|---|---|
| USD | US$119.99 / US$1,079.88 | US$159.99 / US$1,799.88 |
| EUR | €120.99 / €1,088.88 | €148.21 / €1,693.88 |
| GBP | £94.99 / £959.88 | £130.00 / £1,499.88 |
| CAD | C$144.99 / C$1,199.88 | C$179.99 / C$2,039.88 |
| AUD | A$154.99 / A$1,499.88 | A$189.99 / A$2,159.88 |
Sales Navigator + Personade: what automating the outreach costs
Sales Navigator finds the right people. It does not contact them. Personade does that part: it imports your Sales Navigator search, then sends the connection requests, messages and follow-ups from your own LinkedIn account, inside safe daily limits, and stops when someone replies. Every reply lands in one inbox.
Personade Pro is $49 a month for one LinkedIn account, or $39 a month billed yearly. Agency is $39 per account a month ($29 yearly), for 3 accounts or more. Every feature is in both plans.
So one Core seat on annual billing plus Pro on annual comes to $128.99 a month, $1,547.88 a year. Both have a free trial: 1 month for Sales Navigator, 14 days for Personade.
- What it replaces
- Sending each invite and follow-up by hand, and copying leads out of Sales Navigator one by one.
- Up to 2,500 people per import
- Paste the link of a Sales Navigator people search. We skip anyone you already have.
- Your account, your limits
- About 100 connection requests a week per account, sent in your working hours.
Do you even need Sales Navigator?
Not for Personade. It runs on a normal LinkedIn account. You can import from a normal LinkedIn search (up to 1,000 people per import), a post, an event, a group, your connections or a CSV file.
Sales Navigator earns its price when you need its filters to find a narrow buyer, or when you search a lot. Free LinkedIn accounts hit a monthly search limit, so we open at most 300 search pages per account in any 30 days. Sales Navigator searches do not count towards that, and one import takes up to 2,500 people.
Our advice: start without it. If your searches come back too broad, or you hit the search limit, try Sales Navigator's free month and see if your reply numbers move.
- Without Sales Navigator
- LinkedIn search up to 1,000 people per import, plus posts, events, groups, connections and CSV.
- With Sales Navigator
- 50+ filters, up to 2,500 people per import, and no monthly search limit on those imports.
How to work out your Sales Navigator cost
Pick the plan and billing
Core or Advanced, monthly or annual. Advanced Plus has no public price, so we point you to a quote.
Add your seats
One seat for each person who uses it. Core has no shared billing, so each person pays for their own.
Add your outreach numbers
How many people you contact a month and your reply rate. We work out the cost of each lead and each reply.
What this calculator does not know
- Tax. LinkedIn's list prices are before VAT or GST, which your checkout adds where it applies.
- Offers. LinkedIn's list prices are estimates that leave out promotional discounts.
- Advanced Plus. Its price is set per team by LinkedIn, so we do not guess it.
- Your reply rate. It is your number. We start it at 10% only so the maths has something to work with.
- Prices change. We read them on LinkedIn's page on 7 October 2026 and update this page when they move.
- Nothing you type leaves your browser. There is no account and nothing is stored.
Frequently asked questions
Straight answers on how it works, how it keeps your account safe and what it costs.
Still wondering?
help@personade.comCore is $119.99 a month per seat, or $89.99 a month on annual billing ($1,079.88 a year). Advanced is $159.99 a month, or $149.99 a month on annual ($1,799.88 a year). These are LinkedIn's US dollar list prices, checked on 7 October 2026, before tax.
Core is for one person: the full search, lists, alerts, InMail, Lead IQ and Account IQ. Advanced adds what a team needs: shared billing and seat management, TeamLink, Buyer Intent, Smart Links, team reporting and uploading your accounts as a CSV.
LinkedIn does not publish it. The price is set for each team, based on the number of seats, the CRM you connect and the training you want. You get it from LinkedIn's sales team.
Yes, 1 month, on Core and Advanced. It needs a card and turns into a paid plan after the month unless you cancel. LinkedIn emails you 7 days before. You can only get it if you are on no paid LinkedIn plan and have not had a LinkedIn free trial in the past 365 days.
Yes. Annual saves 25% on Core ($360 a seat a year) and 6% on Advanced ($120 a seat a year). An annual plan ends at the end of the paid year if you cancel, so only pay yearly once you know you will keep it.
50 InMail credits a month per seat, on every plan.
Not one you can sign up for. LinkedIn's Sales Navigator Application Platform (SNAP) is for approved partners only, and LinkedIn says it is not accepting new partners. Tools like Personade work through your own LinkedIn account instead.
Not from Sales Navigator itself. There is no export button. In Personade you paste the link of a Sales Navigator people search and we import up to 2,500 people into a campaign, using the Sales Navigator seat on your own LinkedIn account.
No. Personade works with a normal LinkedIn account and normal LinkedIn search. Sales Navigator helps if you want its filters and bigger imports of up to 2,500 people.
Further reading
- LinkedIn lead extractionImport from a Sales Navigator search, a post, an event or a group.
- LinkedIn sequencesInvites, messages and follow-ups that stop when someone replies.
- Personade pricingPro and Agency, every feature in both, 14 days free.
- Find leads without buying a listWhere your next customers already gather on LinkedIn.
More free toolsAll free tools
- LinkedIn AI detectorPaste a connection note, DM, InMail or post. See which lines sound like AI, why, and get a human rewrite that fits LinkedIn's limits.
- LinkedIn profile trust checkerPaste your profile link. See which signals make it look real or fake to LinkedIn and to the people you contact, and how to fix them.
- LinkedIn profile auditWill strangers accept and reply? Score your profile against the buyer you want, preview your invite card, and get a new headline and About opener.
- LinkedIn message generatorPaste the link to someone's profile and say what you offer. Get 3 connection notes, a first message and 2 follow-ups, written for that one person.
- Loom video downloaderPaste a public Loom link and keep the MP4. No account, no watermark.
- LinkedIn URL finder and QR codeFind your LinkedIn profile URL, clean up a messy link, and turn it into a QR code to print. Runs in your browser.
- LinkedIn banner makerMake a LinkedIn banner at 1584 x 396 px from a template, and see what your profile photo covers on desktop and on phones before you upload.
- LinkedIn banner checkerCheck the LinkedIn banner you already use: the size, the sharpness, and what your profile photo covers on desktop and on phones.
- Best time to post on LinkedInThe best days and hours to post on LinkedIn from 5 published studies, moved to your own timezone when your audience lives somewhere else.